According to this year’s Aragon Research Globe for Enterprise Mobility Management Software, “the enterprise mobile management market has evolved from a primary focus on MDM to a suite that includes MDM, MAM and MCM as the primary capabilities.”*
AirWatch was ranked as a leader out of 18 major vendors reviewed in the report. Strengths listed for AirWatch included scalability, strong MCM capabilities, brand awareness and solid app management administration. According to the report, the acquisition of AirWatch earlier this year “has not slowed down [AirWatch’s] push into the enterprise.”*
The vendors are judged based on three main criteria: strategy, performance and reach. According to the report, “Strategy reflects the degree to which a vendor has the market understanding and strategic intent that are at the forefront of market direction,” while performance reflects effectiveness of execution and reach measures the global capability of a vendor.*
The report author, founder and CEO of Aragon Research, also covers several evolving trends in the market, including the commoditization of MDM, the future of EMM in the wearables market and the staying power of one of the hottest trends in enterprise mobility management – MCM.
To learn more, download the full report.
Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them “AS IS,” without warranty of any kind.
*The Aragon Research Globe for Enterprise Mobility Management Software, Jim Lundy, September 17, 2014