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AirWatch in Latin America: A new business director, analyst recognition and ecosystem growth

  • Andrea Berger By

AirWatch opened operations in Latin America in 2011 and has grown significantly since then. Recent highlights include attendance at key regional events, the launch of the AirWatch Latin America Blog, a growing partner ecosystem and a Latin America-dedicated sales team led by new hire John Loparco, which enables AirWatch to focus on the unique needs of the region. AirWatch has witnessed rapid customer adoption in Latin America over the last year and was recently named Entrepreneurial Company of the Year in the Mobile Device Management industry in Brazil by Frost & Sullivan and a key mobility player in Latin America by 451 Research. A summary of our most recent Latin America news is below.

John Loparco joins AirWatch to oversee growth in Latin America

John Loparco has joined AirWatch as new business director for Latin America. Loparco will lead AirWatch sales and partnerships in Latin America. Loparco is a veteran of the EMC federation – he worked for 14 years at EMC2, where he helped establish the company as a leader in Latin America. Prior to joining AirWatch, Loparco co-founded Illuminate360, a big data and advanced analytics company focused on enabling organizations to derive insights from their big data and digital asset investments.

“I am very excited about this new opportunity,” Loparco said. “It is great to be back with the EMC federation and be part of AirWatch by VMware, one of the fastest growing companies in the country. Latin America is a growing market and mobility is really taking root in the region. I enjoy working with this territory and its complexity, there is a great opportunity for expansion, development and capturing the growth of enterprise mobility management.”


451 Research: AirWatch is a “key mobility player” in Latin America

According to a recent 451 Research report, AirWatch has laid the groundwork for success in Latin America with strategic partnerships, a rapidly growing customer base, a complete portfolio of EMM solutions and pre- and post-sales support. The market for smartphones and supporting technologies in Latin America is growing rapidly, according to 451 Research, which projects that by 2018, two out of three mobile devices in use will be smartphones.

The growth of smartphone adoption means enterprises are looking for mobility management solutions, and AirWatch offers a complete portfolio of mobility management tools for enterprises, from the early stages of adoption to more advanced deployments. That makes AirWatch a “key mobility player in Latin America,” according to 451 Research analyst Raúl Castañón-Martínez.

Other factors that will contribute to AirWatch’s continued growth in the region include the acquisition by VMware in 2014, a range of employees dedicated to Latin America customers, an inclusive customer support model and business and operations developments in the region.

For more information, view the full report in Portuguese, Spanish or English, or read the original blog post in Portuguese or Spanish on the AirWatch Latin America Blog.


Frost & Sullivan names AirWatch Brazilian MDM Company of the Year

For the second consecutive year, the international consulting firm Frost & Sullivan and its market intelligence division in Brazil has named AirWatch entrepreneurial company of the year for the mobile device management market (MDM). AirWatch Latin America representatives accepted the award at a ceremony in Sao Paulo on January 29.

The award is given to a company that exhibits a true entrepreneurial spirit to create new and innovative solutions in specific markets, according to Frost & Sullivan. The selection process involves both primary and secondary research throughout the chain MDM market value. According to Frost & Sullivan, AirWatch differentiators include strong BYOD solutions, localized, 24-hour customer support and acquisition by VMware.

For more information, download the report in Portuguese  or English, or read the original post on the AirWatch Latin America Blog.

Andrea Berger

Andrea Berger

A native of São Paulo, Brazil, Andrea Berger has enjoyed living in Atlanta, Georgia, since 2007. She is a multilingual public relations and marketing professional fluent in Portuguese, English and Spanish.

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