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The New Era of EUC Is Here: Introducing Unified Endpoint Management

  • Blake Brannon By

New VMware EUC technologies announced at VMworld deliver the industry’s first UEM architecture—finally unifying app, desktop and mobile management.

Over the past 10 years, every IT leader and administrator experienced the evolution of end-user computing (EUC). As we’ve worked with customers over the past 10 years, we’ve been fortunate to play an integral part of this industry progression. We also know security, identity and business analytics must be integral to these platforms to meet the demands and needs of our customers going forward.

When you consider the silos and fragmentation between mobile and desktop management, IT has too many EUC technology stacks to manage effectively—especially with all the IT silos that go along with this disparate approach. The way we use mobile devices and especially laptops changed significantly in the past several years. Unfortunately, current PC lifecycle management tools do not meet modern needs, and there are always issues regarding security, cost and compliance. I’m excited to say that today at VMworld, the next evolution of EUC is here.

What Is Unified Endpoint Management?


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UEM technology brings an enterprise’s entire EUC environment together in a meaningful, transformative way. No more stacks, no more silos, no more redundancy. Just one technology architecture to perform all the functions above in a better way.

With VMware’s new UEM technology, announced today at VMworld in Las Vegas, we finally deliver a new architecture that brings app, desktop and mobile management together—with next-gen security and identity interwoven throughout. The end result is a simpler, more secure digital workspace architecture for IT and a powerfully transformed experience that makes it possible for users to finally love their work.

[Related: What Is Unified Endpoint Management?]

The New Era of EUC

In our press release this morning, we announced several new technologies that make UEM a welcome reality:

1. Configuration Management

VMware AirWatch Windows UEMVMware’s new technology advances Windows 10 management for all devices—mobile, desktops and laptops. Regardless of whether devices are on or off the network, IT can orchestrate configuration policies and settings to all Windows 10 devices—fast. Instead of taking weeks or even months waiting on a device to get back on the corporate network or VPN, admins can push patches and policies to devices in a matter of seconds. This not only streamlines management, but also helps improve an enterprise’s overall security posture.

Dive into these features and more at

2. Transforming Software Distribution

New VMware technology consolidates all applications into a unified, self-serve app catalog. For IT, this new approach unifies modern web and native apps, along with virtual and even Win32 applications. This way users have one consistent experience to access and download applications and the built-in single sign-on (SSO) and one-touch access to apps from a single catalog improves the overall experience and workforce productivity.

3. Application Packaging with App Stack

App Stack, another new VMware technology announced today, was purposefully designed to help IT overcome complex packaging, unreliable installations, recurring OS imaging and more. Now with App Stacks built into Software Distribution, IT can significantly reduce packaging complexities and provide a more reliable and less intrusive way to deliver Win32 applications out to physical devices. App Stacks is a variant of an existing technology that has proven itself to be widely successful in virtual environments over the past decade.

3. Reinventing OS Patch Management

Goodbye, Patch Tuesdays! New OS Patch Management capabilities enables IT to flexibly manage OS updates and patches, get detailed inventory, and perform compliance auditing of individual Windows KB updates. All of these features can be fully done from the cloud without any need for traditional Windows Systems Update Service (WSUS) infrastructure to manage.

4. Enhanced Client Health & Security

Designed to combat modern challenges of small and large-scale cyberattacks, enhanced client health and security technologies complement Windows Information Protection policies. Using this new tech within the UEM architecture, IT admins can:

  • Designate trusted apps with permissions to open or encrypt work data.
  • Configure “safe locations” for corporate data protection.
  • Create flexible enforcement levels to either allow or disallow user groups from moving and/or sharing data between work and personal devices and apps.

We look forward to delivering these new technologies to help your enterprise embrace the new era of UEM. If you want to get early-access information, please sign up for these details at or visit us at future events this year—AirWatch Connect and VMworld Barcelona.

Read all the exciting new EUC product announcements from VMworld:

  • VMware Delivers Innovations to the Digital Workspace with UEM, Windows 10 Support & Enhanced Identity Management
  • Announcing New Digital Workspace Technologies Built for the Mobile-Cloud Era
  • Accelerating Office 365 Deployments with Workspace ONE
Blake Brannon

Blake Brannon

Blake Brannon is vice president of product marketing at VMware AirWatch..

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